Latin America’s iGaming and payments industries are no longer emerging. They’re accelerating. Its regulated online gambling market is projected to grow from USD 2.5 billion in 2024 to USD 12.3 billion by 2028. With billions flowing through sports betting platforms, digital casinos, and cross-border payment rails, the region has become a focal point for innovation, investment, and regulation.
Amid this rapid growth, the SiGMA Americas 2025 event stands out as the gathering point for decision-makers, operators, BetTech pioneers, investors, regulators, and fintech players across the entire ecosystem. Held in São Paulo, this year’s edition brought together a unique blend of regional depth and global reach, merging the power of the Brazilian iGaming Summit (BiS) with the international influence of SiGMA Group, recognized as a leading authority in online gambling news, analysis, and market rankings.
At the heart of it all was Paysecure, joining forces with our strategic partners at a55 to exhibit at booth N115. With a strong team presence on the ground, including C-level executives, product experts, and LATAM market specialists, we had a front-row seat to the conversations regarding how orchestration platforms can transform payments in iGaming.
In this article, we unpack the biggest takeaways, eye-opening conversations and highlights, including a proud milestone for our team: winning Best Online Payment Service 2025 at the SiGMA Americas Awards. A moment that reflects our dedication to innovation and the trust placed in us by our clients and partners across the region.
Let’s dive into the highlights that made this event outstanding.
SiGMA Americas 2025: A defining moment for Brazil’s iGaming future
From April 7 to 10, this year’s SiGMA Americas summit marked the first major gathering since Brazil officially regulated its betting market under Law 14.790/2023. And the shift was palpable.
For the first time, participation was limited to fully licensed operators that met regulatory obligations. This filter elevated the tone and professionalism of the entire event, signaling that Brazil is not only opening up to iGaming, but doing so with a long-term vision and accountability in mind. It was a defining moment in the country’s journey toward becoming a benchmark in regulated digital betting markets.
Hosted at the Transamerica Expo Center, a venue synonymous with large-scale business events in São Paulo, the exhibition floor buzzed with over 17,500 industry professional attendees and over 600 exhibitors showcasing the latest in gaming platforms, payment solutions, compliance tools, and emerging tech. From AI-driven engagement strategies to player protection frameworks, every corner of the expo reflected the rapid evolution of the space.
The conference program brought together regulators, operators, payment experts, and tech innovators to discuss Brazil’s unique growth trajectory, covering the economic effect of legalization, the deep ties between football and betting, the growing role of startups and affiliates, and of course, the central role of payments in enabling a safe and scalable ecosystem.
From insightful panels and closed-door workshops to high-level networking events and a standout awards ceremony, BiS SiGMA Americas 2025 delivered a holistic, forward-looking vision of Latin America’s most promising market. And with the Official Celebration closing the summit in true São Paulo style, the event lived up to its promise: uniting the key players of Latin America’s iGaming industry to connect, celebrate, and chart the course forward.
How we brought orchestration to the forefront at SiGMA
The regulation of Brazil’s betting market reshaped compliance checklists, as well as accelerated the need for smarter infrastructure behind the scenes. This is why for operators entering a newly formalized space, payments aren’t just about collecting money. They’re about agility, control, and performance at scale. That’s where orchestration comes in and why Paysecure joined forces with our partners at a55 to exhibit at booth N115 during SiGMA Americas 2025.
Across four days, our colleagues, Viktoriia Degtiarova, CCO & Co-Founder at Paysecure, Sridhar Sethuraman – Paysecure, COO & Co-Founder at Paysecure, Alex Frishchin – Account Director at Paysecure, Renato Paulino – Business Development Manager LATAM at Paysecure, Andre Wetter – CEO at a55, Gustavo Mendes – CFO at a55, Andre Bahuan – CTO at a55, and Bruno Davini – Product Manager at a55, spoke with iGaming platforms, sportsbook operators, and fintech innovators who all echoed the same challenge: managing diverse payment flows in a regulated environment isn’t getting easier.
Our combined team brought together international payments expertise and deep regional knowledge, offering a clear vision for transaction management in LATAM. Paysecure’s orchestration platform simplifies how merchants handle payments across markets, processors, and payment types. Instead of juggling multiple integrations, settlements, and dashboards, operators can manage everything through one intelligent layer that does the heavy lifting: routing transactions, handling retries, minimizing failures, and providing real-time visibility across the entire flow.
“We’ve seen a significant increase in demand for orchestration solutions in LATAM. With our extensive integrations to various processors, APMs, and the smart features and algorithms we’ve developed, we’re in a strong position to deliver real value to major players in the region.
In particular, with the instability around Pix, our Pix cascading feature stands out. Instead of having to manually switch providers and risk losing millions during a 15-minute downtime, our system can automatically manage the failover, ensuring uninterrupted processing and protecting businesses’ revenue.
Another key advantage is our advanced pay-outs module. It allows operators to streamline pay-outs to players and affiliates, and even generate additional revenue from those operations. With automation, optimization, and smart routing, we turn pay-outs into a strategic advantage.”
This is about boosting conversion rates, improving resilience, and giving operators the tools to grow confidently. And what we presented in terms of product was a direct response to those needs:
1. Smarter payment routing
We help merchants go beyond trial-and-error routing. With Paysecure’s automated logic, every transaction is sent down the optimal path, reducing costs and increasing success rates.
- Up to 12% boost in conversion through intelligent routing
- Up to 15% reduction in processing costs by prioritizing low-fee channels
- Real-time rerouting and partner switching to minimize failed transactions
- Dynamic currency conversion for smoother, more localized user experiences
- Full control over transaction logic with cascading and fallback features
2. Global access, local relevance
Whether expanding across LATAM or reaching global audiences, Paysecure provides instant access to a wide payment ecosystem:
- Connections to 500+ PSPs and acquirers worldwide
- Seamless integration of alternative payment methods (APMs) like Pix (Brazil), SPEI (Mexico), and others
- Support for all major card networks and region-specific wallets
- Built-in multi-currency support with localized settlement
3. Data that drives better decisions
Our platform doesn’t just process payments; it helps you understand them. From fraud patterns to behavioral insights, we turn data into strategy.
- Real-time analytics across 50+ parameters (e.g. location, transaction type, 360 User Trust Score, etc.)
- 10+ types of custom reports to monitor trends and spot risks
- Granular breakdowns by currency, country, method, and status
- Visual dashboards that simplify complex datasets into actionable insights
4. Built-in compliance and security
As regulation tightens, so does the need for smarter, embedded compliance. We help operators stay a step ahead without slowing down.
- User Trust Score technology for proactive fraud detection
- Transaction filtering, capping, and approval bands by region or behavior
- Email and device risk analysis to prevent abuse
- Fraud-related loss reductions of over 10% thanks to market-specific rule engines
5. Scalable tech for high-volume demand
Our infrastructure is built to handle high traffic and complex flows automatically, securely, and at speed.
- Up to 340,000 requests and 5,000 transactions per second without disruption
- Zero manual intervention needed during load surges or retries
- Centralized management tools to keep operations simple, even at scale
A recognition at BiS SiGMA Americas: Paysecure takes home the win
The BiS SiGMA Americas Awards celebrates those pushing the boundaries of excellence across iGaming, fintech, and digital payments. Hosted by BetConstruct, the ceremony gathered key industry players to celebrate standout achievements across multiple categories from Best Casino Operator and Emerging Markets Payment Solution to Industry Rising Star and Best Crypto Casino Platform.
Among the awards presented was one that particularly resonates with our mission: Best Online Payment Service 2025. This award, presented in partnership with Megaposta, is dedicated to payment providers who excel in delivering reliable, secure, and seamless digital transactions, with an emphasis on adaptability and user experience in complex digital environments.
Paysecure was honored to be named the winner in this highly competitive category – alongside fellow finalists such as Online IPS, Nuvei, Payment.Center, and Payku – in what turned out to be a tightly contested field.
So what made our solution stand out? With a unified payments hub that streamlines merchant operations across multiple platforms and markets, a cashier framework that’s built to support real-money gaming environments, and industry-leading compliance standards including PCI DSS certification and full KYB automation, our approach gives operators more control, flexibility, and visibility at every step of the transaction lifecycle. And in a region where regulation, user expectations, and platform needs are evolving fast, these capabilities are becoming essential.
On the ground: Key themes and industry insights
From the layout of the venue to the depth of the booth discussions, one thing was clear at BiS SiGMA Americas 2025: the iGaming industry in Brazil has matured and it’s speaking with a clearer voice not only for operators and regulators but also for a broader public interested in the societal and economic impact.
Everywhere you looked, tech-driven stands lit up the expo floor, offering immersive demos, interactive tools, and a futuristic feel, without losing the human touch. Technology and innovation were highlighted as the engines driving the next chapter. From the use of AI in retention strategies and gamification, to safeguarding sports integrity and transforming user experiences, the future is already underway.
On the payments and fintech front, conversations reflected what we’re seeing firsthand: the complexity of real-time payments, fraud prevention, and tax compliance are critical success factors. With Pix becoming deeply embedded in user behavior, we believe solutions must be centered on how to use payment methods strategically, not just to process transactions, but to build player loyalty and trust.
However, innovation must be balanced with accountability. Thought leaders, regulators, and brands alike emphasized that entertainment must go hand-in-hand with ethics, transparency, and player protection, as well as public education campaigns and combating misinformation.
Regulation and compliance aren’t a one-off, but a living, evolving process. Again, we’re speaking here about market accountability. We need to continue to oversee how Brazil’s framework is being shaped from behavioral insights and certification standards to enforcement mechanisms and lottery system reform.
At Paysecure, these insights reinforced what we’ve long believed:
- Technology must serve both efficiency and ethics.
- Payments aren’t just infrastructure, they’re strategy.
- Smart regulation is good for business.
And these are the principles that will separate the fleeting from the future-ready. To find out more about how our payments orchestration platform can help you scale, contact us at https://paysecure.net/contact-us/